About Optic Teeth Whitening

Des Moines' Premier Glow Destination

Whiter Teeth in One Visit. Confidence That Lasts.

Trusted by Hundreds Across Des Moines, IA

📍 Locally owned & operated | 💬 5-Star Rated

We’re not just another whitening studio — we’re Optic, the go-to spot in Des Moines, Iowa for advanced, comfortable, and sensitivity-free teeth whitening. From your first consultation to every touch-up glow, you’ll feel like a VIP.

Why Des Moines Loves Optic

  • Safe, FDA-Approved Products

  • Visible Results in Just 30 Minutes

  • No Sensitivity, No Downtime

  • Boutique, Spa-Inspired Studio Vibes

We combine the best of Lux Smile Labs technology with a relaxing, modern aesthetic to ensure every client walks out glowing — and not just from their teeth.

Proudly Serving:

  • Des Moines, IA

  • West Des Moines

  • Waukee & Ankeny

  • Urbandale & Clive


    Surrounding Central Iowa communities

Looking for teeth whitening Des Moines IA, Lux Smile Labs Iowa, or the best whitening near me? You're in the right place.

About the Optic Team

Led by certified whitening specialists, we bring professionalism, warmth, and expertise to every appointment. Our passion? Empowering you with a brilliant smile that makes you feel unstoppable.

What Our Clients Say:

🗨️ “So professional and my teeth are SO white! Zero sensitivity!”
🗨️ “Best whitening experience I’ve ever had — clean studio, great vibe.”
🗨️ “Local gem! Booking was easy and I felt amazing after.”

Ready to Glow?

👉 Book your Advanced or Executive Glow Session today.
💌 Ask us about our Monthly Glow Membership and exclusive perks!

📞 Call/Text: (515) 452-2748
📧 Email: hello@opticteethwhitening.com
📍 Location: Des Moines, IA
🔗 Book Online Now

Behind the Glow ✨

Optic White Teeth Whitening Studio: A Story of Sparkle, Strength & Self-Worth

Optic White Teeth Whitening Studio began with more than a business plan—it began with a mission to make confidence accessible.

As a woman, mother, and lifelong advocate for self-care and self-worth, I saw a gap in the Des Moines beauty and wellness space. Medspa treatments, hair appointments, lashes, nails—those were normalized. But a radiant, healthy-looking smile? That was either overpriced, painful, or an afterthought.

I built Optic White to change that.

Our boutique studio delivers professional, sensitivity-free teeth whitening in a space that feels like luxury—but stays accessible to real people. Every smile we brighten isn’t just a cosmetic upgrade. It’s a confidence reset, a fresh start, a reason to show up boldly in the world.

The Why Behind the Glow

When I opened our East Village location, I wasn’t backed by big investors. I was a mom with a dream, juggling side hustles and savings, painting the walls myself while my kids played in the corner. I launched Optic White to show my daughters what it means to believe in yourself—and to give my community a service that truly made them feel seen.

Since opening, we’ve:

• Brightened over 100 smiles and counting

• Served everyone from brides and graduates to job seekers

• Partnered with local estheticians and medspas to expand beauty access across Des Moines

• Designed a Glow-Up Giveaway program to donate free whitening sessions to moms, teachers, and women re-entering the workforce

But we’re just getting started…

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!